As the world becomes more digitalised, it is only likely that companies will follow suit to satisfy consumer expectations. For the healthcare industry, big data, advanced analytics, sensor-enabled devices, and 3-D printing are all technologies that have the ability to impact the way healthcare companies develop products and provide services.
According to research by McKinsey & Company, the healthcare industry falls far behind in their digitisation efforts. Therefore, to meet the rising customer expectations, healthcare companies are integrating the latest technologies into existing business models and IT architectures to improve services. As well as this, with more new, non-traditional entrants making their way into the industry, it is important for healthcare companies to increase their digitisation efforts to compete.